Fundamental and Applied Management Journal (FAMJ) is an open-access electronic journal published by Global Research Collaboration, focusing on fundamental and applied research across the breadth of management science. FAMJ is published biannually (May and November) and invites original contributions presenting modeling, empirical, review, and conceptual works. To enable maximum dissemination, the online version of all articles is freely accessible.

This journal covers, but is not limited to the following areas:

• Strategic and Operations Management, addressing strategic decision-making, operational excellence, supply chain, process improvement, and performance management.
• Business and International Management, covering global strategy, cross-border operations, internationalization, and comparative management practices.
• Marketing and Consumer Studies, exploring market strategy, consumer behavior, branding, digital marketing, and marketing analytics.
• Human Resource Management and Organisational Behaviour, focusing on talent management, leadership, motivation, organizational culture, and workplace behavior.
• Entrepreneurship and Management of Innovation, examining venture creation, entrepreneurial ecosystems, innovation strategy, and scaling new businesses.
• Management of Technology and Innovation, investigating technology adoption, digital transformation, R&D management, and innovation processes in organizations.
• Corporate Social Responsibility and Sustainability, addressing sustainable strategy, ESG, social impact, stakeholder engagement, and responsible business practices.
• Corporate Governance, covering board effectiveness, governance structures, accountability, transparency, and regulatory compliance.
• Financial Management, focusing on corporate finance, investment decisions, financial performance, risk management, and financial planning.

FAMJ publishes original research articles (quantitative, qualitative, and mixed methods), systematic literature reviews (including meta-analyses), methodological and measurement studies, policy and managerial implication papers, and theoretical or conceptual works that advance the understanding and practice of management.

The journal provides up-to-date research and critical analysis for researchers, academics, practitioners, and policymakers seeking evidence-based insights to improve organizational effectiveness and managerial decision-making.